Our People

We know IT. B2B marketing expertise for technology businesses


Shelley Hirst founded SDH Marketing in 2006, following a long career in B2B technology marketing in the telecoms sector.  She was part of the highly successful marketing team at Newbridge Networks during the 1990s, prior to its multi-billion£ acquisition by telecoms giant, Alcatel.  She went on to manage the Northern European Channel Marketing team for Alcatel Enterprise division, driving new business through their channel partner network.

In the last 10 years she has worked with Service Providers, Vendors, Distributors and Resellers providing sound and pragmatic advice for customers in security, networking, mobile, storage, IT and telecoms markets, growing their businesses through creative, yet practical, marketing no matter what the budget.