Only as good as the effort put in
Data is the lifeblood of any campaign, but experience has shown us this is usually a key weakness in the success of prospect engagement. We can work with data you already have, but data deemed as “clean”, is not always as it appears. On this basis, we apply best practice to ensure it is the best it can be.
We will undertake a gap analysis and match and append process to identify areas of weakness in the data you have. Once that’s exposed, we are able to advise what net new data is potentially needed to maximise the success of a campaign.
If you have no data to work from, we can specify what is required for your campaign activity.
Either way, we will then put you in touch with providers who can offer you what you need. The data will be licensed to you so that you have access to it whether, or not, you continue to engage with us.